Christina Aiello

Marketing Metrics That Are Mic-Drop Worthy

Marketing Metrics That Are Mic-Drop Worthy

By Christina Aiello / April 23, 2018 / 0 Comments

Check out these ambiguous marketing metrics that you should keep an eye on, along with 5 mic-drop worthy tips for email marketing success!

Read Blog

How to become a Marketing Superhero

By Christina Aiello / April 13, 2018 / 0 Comments

Marketing teams need to work with different departments to be successful, and no relationship is more important than the bond between marketing and sales. Learn how to align these two important teams so that you can boost your productivity.

Read Blog

What Content Do Sales People Really Need?

By Christina Aiello / April 4, 2018 / 0 Comments

Content can make or break any sales deal. Having the right content at the right time is crucial to closing any sale. Read on for some great content tips and see what content sales is looking for.

Read Blog

5 Things March Madness Taught Me About Sales

By Christina Aiello / March 26, 2018 / 0 Comments

The second week of NCAA tournament has officially come and gone. Read on to see how we relate sales enablement to one of the wildest NCAA tournaments in the history of college basketball…

Read Blog
4 Reasons Why You Should Unleash Your Sales Zen

4 Reasons Why You Should Unleash Your Sales Zen

By Christina Aiello / March 19, 2018 / 0 Comments

Zen is a total state of focus that incorporates togetherness of the body and mind. So how can you incorporate Zen into your daily sales job? Here are 4 ways to unleash your inside sales Zen so that you can reduce stress, increase peace, and close more deals.

Read Blog
The Role of Emotion and Logic in the Buying Cycle

The Role of Emotion and Logic in the Buying Cycle

By Christina Aiello / March 5, 2018 / 0 Comments

It is important for marketing or sales professionals to understand the emotions behind the customer. Read on to learn more about the role that emotions and logic have on the buying cycle.

Read Blog
3 Lead Nurturing Hacks All Marketing Automation Specialists Should Know

3 Lead Nurturing Hacks All Marketing Automation Specialists Should Know

By Christina Aiello / February 23, 2018 / 0 Comments

With a never-ending stream of high quality leads discovering your brand, lead nurturing has taken the front seat and brands are getting this message loud and clear. This blog analyzes how to build and make to most out of an effective lead nurturing campaign.

Read Blog
5 Things You Wish You Thought of Before Hosting a Webinar

Want Your Next Webinar to ROCK?! Avoid these 5 mistakes

By Christina Aiello / February 9, 2018 / 0 Comments

Hosting a webinar means dealing with a lot of moving parts all at once. Here are 5 things you should absolutely not do while hosting a webinar.

Read Blog

The Art and Science of: Product Management

By Christina Aiello / January 24, 2018 / 0 Comments

Our new series kicks off with an interview with Staci Black who is a Product Manager at SAVO. Learn more about the SAVO team and how each member makes an impact.

Read Blog

12 Days of Sales Enablement

By Christina Aiello / December 6, 2017 / 0 Comments

Everyone’s familiar with the “12 Days of Christmas,” but at SAVO, we celebrate “The 12 Days of Sales Enablement.”

Read Blog