Posts by Jillian Eyl

Top 5 Benefits of Sales Enablement Technology

By Jillian Eyl (@MsBiz_Chicago) Sales Enablement Overview Sales enablement is about making the most out of every point of contact with your customers and prospects. It’s a strategic approach to unite stakeholders in sales, marketing, and operations around the common goal of equipping salespeople with the right resources, tools, and processes to sell effectively… And…

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The History of Sales Enablement

The lines defining what Sales Enablement is have blurred. To establish clarity around the now murky term, let’s explore how we got here in the first place.

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Friday, April 21st at 11am CDT | 5pm BST


You will learn:
- The long-term value of implementing a sales enablement program
- How to build internal consensus around your sales enablement initiative
- Insight from peers who have spearheaded a successful enablement program
Looking to research, evaluate or optimize a sales enablement initiative?