Recognized as one of the earliest providers of Sales Enablement Technology
Chicago, IL – November 7th, 2017 -SAVO Group, the leading provider of enterprise-grade sales enablement solutions, today announced they have been named a leader in Aragon’s November 2017 Globe for Sales Engagement Platforms report. The research examines 17 major providers in Sales Engagement Platforms (SEPs), and includes analysis on strategy, performance, reach.
SAVO was touted in the report as having strengths in Analytics, Content Management, Salesforce Integration, Install base and Mobile First User Interface. The report also praises SAVO as being one of the earliest providers of Sales Enablement technology and having strong predictive recommendation capabilities. Key milestones were mentioned including completion of a shift to Amazon Web Services and the recent acquisition of KnowledgeTree, which now allows advanced predictive analytics and the most complete offering in the world with a basic and advanced product.
“Aragon’s Globe gives the market a deeper understanding of basic and advanced sales enablement capabilities that helps buyers understand the market, accelerate decision making, and design more comprehensive programs,” said Jason Liu, CEO, SAVO Group. “We are committed to continuing to lead the space with performance at the highest level and a strategy recognized as framing the future.”
According to the Aragon, the SEP market is growing in part due to the need to provide sales professionals with a streamlined platform that incorporates all the tools they need to sell in a digital manner. Currently estimated at $780M by Aragon, the market for Sales Engagement Platforms will grow to be worth U.S. $5 Billion by 2021. The reason why these platforms are so valuable is that they offer the potential to eliminate the fractured state of sales tools and provide a complete Digital Selling environment, equipped with key capabilities such as advanced Content Analytics.
About Aragon Research
A technology focused research and advisory firm committed to providing thought leading strategic research and trusted advisory services, Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them “AS IS,” without warranty of any kind.
SAVO is the leader in the sales enablement market having pioneered the sales enablement category in 1999 and currently leading the consolidation of the space with its latest acquisition of KnowledgeTree. SAVO provides the most insightful, prescriptive and secure sales enablement platform for global use, delivering content to sellers within the context of their selling situation. With SAVO, companies achieve their revenue initiatives by aligning their sales, marketing and operations to work together with focus on the customer and greater results in the field. Learn about how more than one million sales and marketing professionals leverage SAVO today at www.savogroup.com.
Amanda Wynne, SAVO
Phone: 312-506-1700 x3140