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The State of Sales Enablement 2017

Research Report

How is Sales Enablement structured and tasked?

How is Sales Enablement budgeted for?

How is Sales Enablement measured?

If you’re currently asking yourself these questions, check out SiriusDecisions’ latest Sales Enablement Study. It reveals the current state of sales enablement within b-to-b organizations, and how top performers align priorities, budget and KPIs with 2017 trends.

Key Findings

%
of organizations have a
Sales Enablement function
%
of firms invest in Sales Enablement
%
of Sales Enablement teams sit within the sales organization