The best marketing agency for a contractor depends mostly on the size of the company. A two-truck plumber and a $10 million HVAC company need different things, and the agencies that are great for one are often a bad deal for the other. So instead of one winner, this list tells you who each agency is actually good for.
Full disclosure: we're Savo Group, we market contractors, and we're on this list. We put ourselves first for small contractors because that's who our plan is built for. Where another agency is the better fit, we say so.
How We Picked These Contractor Marketing Agencies
We started with the agencies ChatGPT, Gemini and Google's AI Mode name most often when you ask for a contractor marketing agency, added a few specialists they missed, then went through each one's website, contracts, Google reviews and BBB file. We cared about four things:
- Can you see your leads? Every call and form, and where it came from. If an agency only sends you a rankings report, you can't tell if it's working.
- Will they tell you the price? Agencies that publish prices tend to be easier to deal with at renewal time.
- What happens if you leave? You should walk away with your website, domain, Google Business Profile and ad accounts.
- How do they treat clients when things go wrong? We read the BBB complaints and the low-star reviews, not just the averages.
Contractor Marketing Agencies Side by Side
| Agency | Good fit for | Price | Contract | BBB | |
|---|---|---|---|---|---|
| 1. Savo Group | Owner-operators and small crews | SEO from $1,500/mo; website over 12 months | 6 to 12 months, then monthly | 5.0 (7 reviews) | No complaints |
| 2. Hook Agency | Contractors doing $3M to $15M | SEO $3,750/mo; most clients $5,000 to $8,000 | Yearly | 4.9 (190) | No complaints |
| 3. WebFX | Owners who want lots of reporting | Local SEO from $575/mo; SEO plans $2,900+ | 6 months | 4.5 (205) | A+, no complaints |
| 4. Footbridge Media | Tight budgets | $249/mo, website included | Month to month | 4.8 (232) | C+, 1 unanswered |
| 5. RYNO / Blue Corona | Multi-truck ServiceTitan shops | Ranges, $1,500 to $20,000+/mo | No lock-in (Blue Corona) | 4.4 (174) / 4.8 (93) | A+, 1 resolved |
| 6. Contractor Growth Network | Remodelers and design-build | SEO $3,150 to $6,400/mo; sites from $15,000 | 12 months, then monthly | 4.9 (133) | No complaints |
| 7. Thrive | Cheap month-to-month SEO | SEO from $500/mo | Month to month | 4.8 (171) | A+, 1 complaint |
| 8. KickCharge Creative | Rebrands and truck wraps | Quote only | Not published | 4.9 (353) | No profile found |
| 9. Scorpion | Franchises and multi-location | Quote only | Usually 12 months | 4.7 (240) | A+, 6 complaints in 3 years |
Prices, terms and ratings checked November 13, 2026.
The 9 Best Marketing Agencies for Contractors
1. Savo Group: best for owner-operators and small crews
That's us. Most contractors start at $1,500 a month, and the price goes up with how many locations you have and how competitive your market is.
That covers SEO, AEO (getting recommended by ChatGPT and Google's AI answers), your Google Business Profile and lead tracking, and we don't nickel and dime you on top of it. If you need a new website, we quote it separately and spread it over 12 months. Every call and form shows up in our app with where it came from, including ChatGPT. At the contractors in our 2026 lead study, AI assistants sent 7.3% of web form leads.
We sell leads, not just visitors, so that's what we show you. Newman Electric has had 1,075 tracked calls and form requests since October 2025, and Priority Tree Service 124 since June.
When you need us, we're one Google Chat message away.
The honest downsides: we only have 7 Google reviews, we work with clinics and law firms too, and SEO plans start with a 6 to 12 month term. See our pricing.
2. Hook Agency: best for established contractors with a real budget
Hook only works with home service companies, and it shows. It publishes real case studies with lead counts: Genz-Ryan, an HVAC company, got 743 qualified organic leads since December 2024. It says you own your website and ad account, and it listens to calls to report booked jobs. Its 4.9 Google rating comes from 190 reviews.
It's built for companies doing roughly $3 million to $15 million. SEO starts at $3,750 a month, Hook says most clients spend $5,000 to $8,000, and a custom website is $24,000. If that's your size, it's one of the best shops in the country. Hook's pricing.
3. WebFX: best if you want dashboards for everything
WebFX has been around since 1996 and has more software than anyone here: call tracking, revenue reporting and a tool that tracks leads from AI assistants. Its Clutch rating is 4.9 from 454 reviews, and the BBB shows no complaints in three years.
It's a big generalist, not a contractor shop. Its HVAC page lists local SEO from $575 a month, but its main SEO plans run $2,900 to $9,200, with a six-month commitment. Read the hosting terms before you sign: you keep your domain and files, but WebFX keeps the scripts and software it installed.
4. Footbridge Media: best on a tight budget
$249 a month gets you a contractor website and basic local SEO, month to month, with a 90-day money-back guarantee. The site is yours once it's been live 90 days. For a one-truck operation that just needs to look legitimate online, that's a fair deal.
Don't expect much more than that. The lead dashboard covers web forms but not phone calls, its trade case studies don't share lead numbers, and the BBB rates it C+ with one unanswered complaint from a client who says they paid for three months without getting the work.
5. RYNO and Blue Corona: best for ServiceTitan shops with several trucks
The two merged in 2024. Their strength is tracking a lead all the way from the first click to the invoice in ServiceTitan, which matters once you have a call center and a dozen trucks.
RYNO says you own 100% of what it builds, and Blue Corona says it won't lock you into a contract. Prices are only given as wide ranges ($1,500 to $20,000+ a month for SEO), and most of the results they publish are percentages without dates.
6. Contractor Growth Network: best for remodelers
CGN only works with remodelers and design-build firms, roughly $2 million to $7 million in revenue, and its case studies show real lead counts. It publishes prices: websites from $15,000 (about $26,000 on average) and SEO from $3,150 a month, with a 12-month start. It isn't set up for service and repair trades like HVAC or plumbing, and its site doesn't say who owns the website.
7. Thrive: best for cheap month-to-month SEO
Thrive is a large general agency with SEO from $500 a month and no long contract, which makes it an easy place to start. It has trade pages but no contractor focus, and its site doesn't say who owns your website. One of the first ten reviews on its Clutch profile says the agency kept billing for work it didn't do.
8. KickCharge Creative: best for a rebrand
KickCharge does logos, truck wraps and websites for the trades, and it's good at it: 4.9 stars from 353 Google reviews, and plumbing clients who grew revenue by more than $1 million in the year after a rebrand. For ongoing marketing, everything is quote-only, and its site says nothing about contract length or who owns the website.
9. Scorpion: built for franchises, a hard fit for small contractors
Scorpion is one of the biggest names in home service marketing and its software is strong. It's mainly a fit for franchise systems and companies with many locations, and it doesn't publish prices. SEO and its website platform usually come with a 12-month contract, and you get your site files at the end of it, not the platform it runs on.
Read its record before you sign. The BBB lists 6 complaints in three years, 4 of them in the last 12 months. They include a client who says a new 12-month contract was signed during an upsell, and one whose Google Business Profile stayed under Scorpion's ownership after they left. Four of the ten reviews on its BBB page are one star, and it averages 3.5 on Clutch.
What to Ask a Contractor Marketing Agency Before You Sign
- "Can I see a real client's lead report?" Not rankings, actual calls and forms with the source. If they can't show you one, they won't send you one either.
- "Who owns my website, domain, Google Business Profile and ad account if I leave?" Get the answer in the contract, not on a sales call.
- "What does the monthly price not include?" Setup fees, call tracking add-ons and per-edit charges add up fast.
- "Who do I call when something breaks?" You want a name, not a ticket queue.
- "Can I talk to a contractor you work with in a market like mine?" Any agency that does good work has a client happy to take that call.