Builder Marketing

Better projects. Bigger pipeline.
Top 3 on Google for builders.

Over 80% of homeowners research online before hiring a builder. We took Stone Creek Building from invisible to top 3 and helped Shelter Solutions land a steady stream of six-figure ADU projects.

2 active builder clients
Top 3 rankings for "custom home builder"
$100K+ average project inquiries

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One program, quoted for your market

Digital marketing for Builders

Website, SEO, and Google Business Profile, run as one program by one team. We look at your market and quote you straight.

  • Hand-coded website, no WordPress
  • Local SEO, content, and link building
  • Google Business Profile management
  • AI SEO for AI Overviews and ChatGPT
Our Results

Builder Marketing in Action

Custom Home Builder Website + SEO + Google Ads

Stone Creek Building

Stone Creek builds exceptional custom homes, but their website didn't reflect that. It was outdated, not mobile-friendly, and invisible in local search. They were consistently losing bids to builders who did inferior work but had better marketing. Prospects would visit the old site and move on.

We built a high-end digital portfolio website that showcases their craftsmanship the way it deserves. Set up local SEO, optimized their Google Business Profile, and launched strategic Google Ads campaigns. Now they rank top 3 for "custom home builder" in their region. Prospects actually cite the website during consultations. They stopped losing bids.

Top 3
"custom home builder"
3
services delivered
No more
lost bids to marketing
Stone Creek Building custom home builder website designed by Savo Group
Shelter Solutions ADU builder website designed by Savo Group
ADU Builder

Shelter Solutions

Portfolio-focused custom website for a $100K+ ADU builder. Top 3 for "ADU builder" keywords.

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Semrush organic traffic data for Shelter Solutions
Organic Growth

Shelter Solutions Organic Traffic

Semrush data showing steady organic growth and a consistent stream of qualified ADU project inquiries.

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Our Services

What We Build for Builders

SEO for Builders

Google Business Profile optimization, service pages for every type of building work you do, and service area pages for every city you cover. Citations, review generation, on-page optimization. Shelter Solutions ranks top 3 for "ADU builder" because we built out hyper-local content that Google recognizes as the authority in their market.

Google Maps Service Area Pages Reviews Citations
Get your builder SEO strategy
Semrush organic traffic data showing Shelter Solutions growth
SEO Results

Shelter Solutions

Top 3 for "ADU builder" keywords. Steady organic growth driving $100K+ project inquiries.

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Builder Web Design

Your website is where homeowners decide whether to call you or the next builder. For custom home builders and remodelers, the portfolio is everything. We build high-end custom websites with dedicated pages for every service you offer, project galleries that highlight your craftsmanship, and conversion-focused design that turns browsers into consultations. Stone Creek's new website is the first thing prospects bring up during meetings.

Portfolio Design Mobile-First Project Galleries Schema Markup
Get a website that converts
Stone Creek Building custom home builder website designed by Savo Group
Web Design

Stone Creek Building

High-end portfolio website. Prospects now cite the site during consultations.

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Google Ads for Builders

Cost per lead for builders and contractors varies, but the math is simple. When a single custom home project is worth $300K+ or an ADU is $100K+, even expensive leads have incredible ROI. We run service-specific campaigns targeting homeowners actively searching for builders in your area. Stone Creek ran Google Ads from the start, and it immediately connected them with qualified prospects who were ready to build.

Google Ads Local Service Ads Landing Pages Conversion Tracking
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Why PPC Works for Builders
1

Massive Project Values

Custom homes run $300K to $1M+. ADUs average $100K+. Kitchen remodels hit $50K to $150K. A single conversion from Google Ads can cover your entire annual ad budget.

2

High-Intent Searches

Someone searching "custom home builder near me" is not browsing. They have land, a budget, and a timeline. These searches convert into real consultations, not tire-kickers.

3

Qualified Lead Filtering

We structure campaigns to attract homeowners with real project budgets. Negative keywords filter out DIY searches, handyman lookups, and people just browsing for ideas.

AI SEO for Builders

Homeowners are asking ChatGPT "who's a good custom home builder in my area" right now. The construction industry is shifting, and how people find builders is changing with it. AI platforms, voice assistants, and Google's AI Overviews are becoming the first place homeowners look. We optimize your presence so these platforms recommend your business when someone asks.

ChatGPT Voice Search AI Overviews Entity Optimization
Get found in AI search
How Homeowners Use AI to Find Builders

ChatGPT / GPT Search

"Who's a reputable custom home builder near me for a modern farmhouse?" Your business needs to be in that answer. We make sure it is.

Voice Assistants

"Hey Google, find me an ADU builder near me." Voice pulls from your GBP, reviews, and website content. All things we optimize.

Google AI Overviews

AI-generated answers at the top of Google search results. If your business isn't referenced here, you're invisible to a growing share of homeowners researching builders.

Builder Services

Types of Building Work We Market

🏡

Custom Homes

🏘

ADU / Accessory Dwelling Units

🔨

Home Additions

🏠

Whole-Home Remodels

🍳

Kitchen Remodels

🚿

Bathroom Remodels

🏛

Luxury Homes

🏢

Commercial Construction

Every type of building work you offer gets its own dedicated page, optimized to rank for that specific search. That's how you capture homeowners looking for exactly the kind of project you specialize in.

Builder Marketing FAQs

Dedicated home builder marketing program

We run a dedicated home builder marketing program

Everything below lives on our dedicated site for this industry, with hand-written pages, real keyword data, and city-specific content. Jump straight to the piece you need.

Rank for custom home, ADU, and remodel searches in your metro.

Google Business Profile + Map Pack for every area you build in.

Get recommended when homeowners ask AI who to build with.

Portfolio-first sites that win six-figure project inquiries.

High-intent paid search where one project pays for the year.

Ready to Grow Your Builder Business?

Hand-coded websites and real SEO from a family-owned team with 27 years of experience. From small local businesses to enterprise corporations, nationwide.

Custom Websites for Builder That Convert

Hand-coded from scratch. No WordPress, no templates, no page builders. Your site loads in under a second, has nothing to hack, and is built to turn visitors into calls and form fills. Pretty is the floor, not the point.

Custom websites for Builder

Scoped to what you actually need. We look at the project and give you a straight quote. No packages, no upsells.

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Prefer to just talk? (360) 838-6304 · Book a call · Mon-Fri, 9am-6pm PST

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